We are thrilled to announce that our attorney, Shannon Schott, has been appointed to The Florida Bar Advertising Committee. This prestigious role highlights Shannon's dedication to upholding the highest standards of legal practice and her commitment to ethical advertising within the legal profession.

The Florida Bar Advertising Committee plays a critical role in ensuring that legal advertising in the state is conducted in a manner that is both ethical and in full compliance with the Rules of Professional Conduct. Specifically, the committee is responsible for administering the advertising evaluation program as outlined in Rule 4-7.19. This includes advising members of The Florida Bar on what constitutes permissible advertising and solicitation practices, ensuring that all legal communications remain transparent, truthful, and respectful of public trust.

One of the committee’s key responsibilities is to issue written advisory opinions. These opinions serve as vital guidance for attorneys throughout Florida, helping them navigate the complexities of advertising regulations. Additionally, the committee evaluates advertisements that are required to be filed, ensuring that they meet the rigorous standards set forth by The Florida Bar. Through these evaluations, the committee helps maintain the integrity of the legal profession and protects consumers from misleading or unethical advertisements.

Another important aspect of the committee’s work is the development and dissemination of the Handbook on Advertising. This handbook is an essential resource for Florida attorneys, providing clear and comprehensive guidelines on how to advertise their services in a way that is compliant with ethical rules. By contributing to the creation and updating of this handbook, Shannon will help ensure that all members of The Florida Bar have access to the best possible guidance on legal advertising.

Beyond these duties, the Advertising Committee is also empowered to recommend amendments to the Rules of Professional Conduct. This means that Shannon and her fellow committee members will have the opportunity to shape the future of legal advertising in Florida, making sure that the rules evolve to meet new challenges and opportunities in the legal landscape.

Shannon’s appointment to this committee is a testament to her expertise, integrity, and leadership within the legal community. We are incredibly proud of her accomplishments and confident that she will make significant contributions to the committee’s important work.

Please join us in congratulating Shannon Schott on this well-deserved appointment. Her commitment to ethical legal practice continues to inspire us all, and we look forward to seeing the positive impact she will have in this new role.